3 Keywords To Optimize Adwords Like A Pro

Tavacha,

Wanna know one method the pros use to gradually increase their Google Adwords
CTRs to the heavens?

No, it's not split testing. It's not even position preference tricks. It's
simply looking at the CTR of 3 keywords.

They are the SAME keyword, except in broad, phrase, and exact match!

You may already be doing this, but it's another step to really refine this.


THE GOLDEN TRIO

So let's say we are advertising on these keywords:

poker playing secrets
"poker playing secrets"
[poker playing secrets]

Toss those in your keyword selection, run the traffic for a significant amount
of clicks (around 40-50).

Now, you'll see which of these has the highest CTR.

If you have that on the exact match, you're right on spot and it means this
niche is mostly looking for this exact term.

Now, that may not always be the case, so if you have a high phrase CTR but lower
exact match, you'll need to add more terms around that phrase match to
eventually get that exact match right.

The 3rd scenario is most common at first where you're broad match has a much
higher CTR than the others. This means you are going to need to change the term
around a bit until you find one that yields a higher phrase and exact match CTR.

The end goal is to get the exact match CTR high, or at least phrase match CTR
high.

You may need to repeat the ad targeting with newly written ads at each major
change to the keywords. However, it's factors like this that will seperate the
guys making five figures on adwords from those making six or seven figures,
particularly in the long term.

The "Adwords Killer" System will show you EXACTLY how to handle these fast so
you're not losing time or more money.




Till next time,

Will Halliburton

www.AdwordsKiller.com